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Held on AUC grounds since 1999, and at the time the first event of its kind to be organized in the Middle East, it has routinely hosted experts from various fields, including accounting, broadcasting, graphic design, engineering, education, quality control, the performing arts and theater.
Mohamed Safi, Nile FM’s Programming Director, told students how he had studied medicine, but after a strange turn of events ended up working as a radio presenter.
Emphasizing the importance of Arabic language skills in the working field, he said, “the more you speak Arabic the more you widen the circle of people you can speak to.”
Addressing the issue of whether there is enough growth in broadcasting, Safi said: “Of course, I work for the only privately owned legally established, full on radio station. Between 2003 till 2010 we were on our own but now there are many radio stations and production houses that produce radio ads which opened up this year.”
Emad Louis, the head of Citi-at-Work and Citibusiness, said that if he was still starting out he would have chosen the same job because it has suited his personality type.
“My favorite thing about this job is taking initiative. You run things as a business owner, my bank allows me to do this. I take initiatives, put expenses and I am liable for them,” he said.
Mona El Shafei, securities country manager at CitiEgypt, said that the revolution has not affected her business at all.
“No plans have changed, nothing has changed strategically,” she added.
Christin Ghobrial, an AUC alumna, is currently the head of the client servicing department in advertising agency Leo Burnett, and a “Star Reacher” award winner by Leo Burrnet Global.
Shedding light on her own experience in recruiting people, Ghobrial said: “People who nagged [for the job] showed me that they were interested more than others, but people who over did it bothered me.”
Ghobrial said advertising was a “very dynamic industry” and encouraged students to seek jobs in the field.
“I am constantly challenged in my field, I see many different brands, not restricted to one certain industry or brand, basically the whole market,” she said.
As a corporate affairs senior manager for the Middle East and Africa (MEA), Nevine El Kadi is responsible for managing the corporate social responsibility activity portfolio in the region.
El Kadi works with her team, partner sponsors, donors, the public and private sectors, to build a number of projects and initiatives.
Before working in Corporate Social Responsibility (CSR), El Kadi worked at CitiBank and the Dutch Embassy in Saudi Arabia. El Kadi said that the best thing about CSR is the “self fulfillment you get”.
The friendliness of the business professionals and their diversified backgrounds added a lot to the value of the event and the quality of information gathered by students.
Salma Gaber, a business administration student said: “The career mart is an eye-opener to all the fields that are out there waiting for me after I graduate, I found it highly beneficial.”